NEED FOR FOOD INTELLIGENCE
The world’s view on nutrition and health is slowly changing. It has become undeniable that eating a well-balanced diet is fundamental for optimal health. A retailer is in the first line to support the customer in his journey to make conscious and healthy food choices. The challenge is to respond to the growing demand of transparency on food information, changing dietary requirements and Increased appetite for healthy and trustworthy advice.
TODAY CONSUMERS DO NOT JUST BUY PRODUCTS, THEY BUY LIFESTYLE.
SmartWithFood’s intelligence platform uses AI and machine learning technologies, in combination with retail DNA and in-house nutritional expertise to build up a graph that matches food data and their relationships. By digitizing food and consumer data into holistic consumer insights, we make a unique match to support consumers towards a healthier lifestyle.
LEVERAGE THE POWER OF FOOD-AS-A-SERVICE
SmartWithFood prepares product and recipe data to respond to all new customer expectations and technologies. We add nutritional expertise to data, helping retailers to use all types of inspiration (product info, recipe data…) as a sales and as a recommendation tool. SmartWithFood provides SAAS solutions to build the best tailor-made nutritional assistant in all your touchpoints, leading to increased basket size, improved customer lifetime value and a higher shopper conversion.
A proven increase of >5% in basket size
78% is more likely to shop at a retailer who provides extra product transparency
A proven increase of >13% in shopper conversion
Our Extended Attributes and Content Activation Platform enables you to activate the data and deliver powerful personalisation solutions within 6 weeks.
Simply take our integration code and deploy it to your site, pass us three pieces of information in realtime and build your user experience.
Our clients have seen tens of thousands of shoppers build profiles and actively use the service within weeks; delivering increased engagement, insights about the shopper needs and increased conversions.